Colgate Optic White Purple Toothpaste
#HelloPurple, Bye-bye Yellow! NEW Colgate Optic White Purple instantly color-corrects the yellow tones in your teeth.* Colgate's first ever Purple Toothpaste features micro-polishing crystals for a brighter, whiter smile.**
Product Claims:
- Colgate's first Purple Toothpaste in the country
- Color-corrects yellow tones in an instant*
- For a brighter, whiter smile**
- Safe for everyday use with a refreshing mint flavor
*immediately post-brushing only
**Removes surface stains with twice daily use vs. regular fluoride toothpaste. In as early as 7 days. Results may vary.
-
4.2 Whiter Teeth
-
4.5 Gentle on Enamel
-
4.4 Fresh Breath
-
4.4 Innovative
-
3.8 Affordable
![Optic White Purple Toothpaste](https://assets.tryandreview.com/uploads/images/products/c2ccf668b7f490ae6f15f9bc047dd3fef02face2.png)
Member reviews | 239
Filter reviews
This product is effective and performs as advertised. However, it tends to stain both my sink and clothing. Price is a bit on the higher side as the tube is smaller in size.
Interesting concept
21 days agoCreative approach to whitening teeth! Can see some of the effects after a while. Worth a try!
Whiter teeth
1 month agoTried it because my teeth were getting less white and I noticed a slight improvement after a few days. I have continued to use it and there is still improvement. It's slow, but steady improvement.
![avatar](https://assets.tryandreview.com/uploads/images/users/a5d1a6245a470e31302e192fe9ca90c8e273140e.jpg)
Great product
1 month agoI guess the product does work for my brother but not me.... Hahahaha...
Was recommended by a friend to try this as can see result from his teeth. Bought it to try for around a week now, can see that my teeth are slowly getting whiter but not yet fully. Shall stay with this toothpaste for a while... Read more
Similar products
Blog
Long-lasting mascaras: Top 5 approved by our community
Looking for long-lasting mascaras for thick and glossy lashes? In this article, we provide you with a list of the top 5...
Squalane: What is it? How does it benefit your skin and hair?
Squalane is a hydrating molecule derived from both plant, human and animal fats. It mimics your skin’s natural oi...
Korean beauty products you should stock up on and our top 4 picks!
Korean beauty products are known to be gentle, hydrating and has a long-term approach to skincare to help people achiev...