Streax

Launched in the year 2004 - Streax is a brand that is closely associated with style and glamour. At a time when hair coloring was just an activity to hide greys, the brand was launched to invoke the style and passion among modern Indian woman and inspired women to find their true self through different shades of hair color. As it progressed and understood the requirement of Indian consumers and their typical hair needs, it came up with a wide range of not just hair colorants but also hair care products which includes hair serums which is not accompanied by body mists, that features as a new range altogether.